What is a Campaign Page?
A page with structured content capabilities meant to house a campaign page. This page will be indexed on the site. (Note: should it be???)
The content sections described below are displayed in the order listed. They are mostly optional and meant to be added or excluded as needed based on the content of the page.
Header
Gated Content: the Campaign Page header can contain an asset that is not accessible until the user fills out a provided Marketo form.
Narrative Content (Optional)
The narrative content takes the form of an accordion, featuring an image on the right. The featured image should be a square, so the circular style can be applied to it. The benefit of an accordion is that long content can be minimized and only shown when requested. With this in mind, there is no maximum length to the accordion content, but if it gets too long it can become unwieldy when forced onto half of a page. Example:
Accordion Heading
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First Accordion Item
Accordion item description.
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Second Accordion Item
Second accordion item description.
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Third Accordion Item
Third accordion item description.
Featured Media (Optional)
The featured media, which can be an image or remote video, spans the width of the page. Example:
Featured Media Heading
Testimonials (Optional)
The testimonials section consists of quotes and an image. This can consist of either one quote, displayed across the full width of the page, or a carousel of quotes that rotates.
Single Quote example:
This is the quote body. It shouldn't be excessively long because it will vertically stretch the page's content.
Quote Carousel example:
Related Resources (Optional)
The related resources can be manually selected or automatically generated based on the page's selected tags. Example: