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Conga Approvals

Speed up approvals with advanced workflow automation and enterprise-grade workflows for your CRM

Approvals throughout revenue operations 

Conga Approvals is a critical component of Conga Revenue Lifecycle Cloud, a set of unified products built on Conga Platform that enable you to crush your unique revenue lifecycle complexities and increase revenue certainty. Conga’s open, flexible, and high-performance solution unifies, automates, and standardizes revenue processes across all teams to maximize customer lifetime value. 

Conga Revenue Lifecycle Wheel and Data

Conga Approvals features

  • Extend CRM workflow and approvals 

    Provide significant improvements in business process automation, control, scalability, and ease of use.

  • Automated and dynamic approvals 

    Dynamic workflows support a completely automated process and drive business outcomes.

  • Increase revenue and margins 

    Improve submitter behavior with previews of approvers. Increase productivity with greater visibility and granular controls.

  • Approval center

    Manage approval requests across all business objects in a centralized place. Increase operational efficiency with pre-seeded approval status filters.

  • Advanced capabilities

    Approvals comes with an unlimited number of approval steps, and can accommodate multiple approvals across related objects and custom approval hierarchies.

Get the hard facts on Conga Approvals


Licenses issued to our customers


Faster deal approval times


Of offers approved automatically


Increase in deal visibility


Of new approvals completed through email

Statistics provided by Conga customers

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With Conga’s fully integrated quoting and approval engines, we’ve reduced lengthy sales and approval cycles and increased our average deal size by 3.5 times.

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Customer success

End-to-end support on Conga Approvals

With support from Conga Services, Conga Community, and our technical team, we’re able to support our customers and to solve any Approvals questions that come up along the way.

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Conga Approvals plays well with others.

Conga’s products are purpose-built to work together seamlessly, so you can automate and streamline commercial operations end-to-end.

Conga Approvals FAQs

  • What is Conga Approvals?

    Conga Approvals automates complex approval processes, increases visibility around approvals, reduces rogue discounting, and increases the likelihood of closed deals.   

  • How do I create an approval workflow?

    Using our approval wizard, you can set up approvals on pricing, discounting, promotions, contract terms, agreement clauses, and more. Approvals’ combination of easy-to-use features and detailed insights reduces manual intervention, providing a better user experience for both submitters and approvers.   

  • Who could benefit from Conga Approvals?

    Anyone who needs approvals in the workplace! This includes sales, marketing, finance, human resources, services, and legal departments. 

  • Is Conga Approvals a customer relationship management (CRM) tool?

    Conga Approvals is an approvals engine that is built for Salesforce users. 

  • What are CRM tools?

    CRM tools include software that enables users to take full advantage of their customer relationships. In this case, Conga Approvals enables users to build, manage, and execute complex automated approval workflows. 

  • How does workflow automation help CRM?

    It decreases the amount of wasted time between steps in a business process and allows you to shorten time to revenue. 

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