Best Configure, Price, Quote Software: Features and Comparison

Quote cycles stall when product catalogs grow and pricing rules multiply manually across departments. The best configure, price, quote (CPQ) software replaces that process with automated configuration, pricing guardrails, and approval routing, cutting proposal cycles from days to hours and keeping margin intact from the first negotiation to a signed contract.

This guide compares 11 configure, price, quote (CPQ) platforms, outlining their pros and cons, and covering the features that matter most when you're building your shortlist.

11 Top CPQ Software for Streamlining Sales Processes

CPQ software now anchors the configure-price-quote layer across direct sales, partner channels, and digital commerce, giving teams the speed and pricing precision that complex deals require. Custom Market Insights expects the global CPQ industry to reach $10.84 billion in value by 2035, with a 16.5% CAGR, positioning this solution at the center of revenue infrastructure planning.

The best scalable CPQ platforms for global use depend on product complexity, integration depth, and go-to-market motion. This list breaks down 11 options by where each one fits strongest, so you can match your team to the tool built for how you sell.

1. Conga CPQ: the best configure, price, quote software for mid-market and enterprise quote-to-cash

Conga CPQ is an enterprise-grade configure, price, quote platform built for global organizations managing thousands of line items, complex pricing rules, and multi-year contracts. It handles product catalogs of any complexity, covering subscriptions, solution selling, multi-channel revenue, and high-volume industrial configurations.

We power more than 400 million prices every day, and our constraint-based configuration rules-based configuration engine supports catalogs up to 100,000 SKUs without latency and with around 90% prediction accuracy.

Distribution, manufacturing, and transportation and logistics enterprises rely on Conga CPQ for requests for proposals (RFPs) and bids with thousands of lines, strict pricing guardrails, and multi-entity terms. Our solution enforces these rules at scale and keeps your quoting process fast.

Conga CPQ pros:

• AI pricing surfaces margin-protected recommendations and automates discount controls at every quote line.
• Constraint-based configuration validates complex bundles in real time and feeds automated BOMs to manufacturing.
• Rules-based configuration engine automates complex decision-making by enforcing predefined business rules, preventing invalid combinations, and streamlining configuration processes.
• CRM-agnostic, API-first architecture connects to Salesforce, Dynamics 365, SAP, and headless commerce stacks via Conga integrations.

What makes Conga the best configure, price, quote tool?

Conga goes beyond the configure, price, quote layer and lines up your commerce with integrated tools that make the revenue process complete:

• Conga CLM ties quotes to amendments, renewals, and ERP sync, closing margin gaps across multi-year deals.
• The Price Management and Optimization extends CPQ with centralized pricing science and real-time margin intelligence.
• Quotes become branded, signature-ready proposals with our Document Automation.
• Companies using our enterprise CPQ have seen 20% higher win rates, 5% revenue growth, and a 2% margin improvement

2. Agentforce Revenue Management: best CPQ software for Salesforce integration

Agentforce Revenue Management is a native Salesforce application that runs the quote-to-cash cycle inside its platform. It connects product catalog, pricing structure, contracts, orders, and billing under one data model, with Agentforce AI generating quotes for sales reps already working in the tool.

Agentforce Revenue Management pros:

• Salesforce-native objects and workflow.
• The revenue process also covers contracts, orders, and invoicing.
• Fit for Salesforce-first environments.

Agentforce Revenue Management cons:

• CPQ implementation might require partner support to model products, pricing, and approval logic.
• Architecture locks to Salesforce, limiting flexibility for multi-CRM environments.
• Licensing costs increase as user counts and Revenue Cloud add-ons stack.

3. Oracle CPQ: best CPQ tool for large companies with complex ERP environments

Oracle CPQ is a cloud-based configuration and pricing application for ERP-connected quoting across direct and channel sales. It applies AI to score deals, recommend discounts, and enforce pricing rules and offers native integration with Oracle Fusion Cloud or NetSuite environments.

Oracle CPQ pros:

• Centralized rules for configuration, pricing, and approvals.
• Fit for organizations already standardized on Oracle CX/ERP.
• Support for direct and channel sales motions.

Oracle CPQ cons:

• Setup can be heavyweight for teams without dedicated technical owners.
• Integrations outside an Oracle-centered stack add work.
• Ongoing changes often require specialized admin skills.

4. SAP CPQ: best CPQ system for sales efficiency in SAP-native environments

SAP CPQ is a cloud-based solution that integrates with SAP Sales and Commerce Cloud and S/4HANA. It handles complex pricing controls and variant configuration using master data already in the provider’s ecosystem.

SAP CPQ pros:

• SAP Sales, Commerce, and Service Cloud integration.
• Embedded AI surfaces upsell and cross-sell recommendations.
• CPQ automation for approval routing.

SAP CPQ cons:

• Heavy configuration lift for non-SAP use cases or hybrid CRM environments.
• Limited flexibility outside SAP’s ecosystem and master data structures.
• Steep seller learning curve, particularly during SAP RISE or S/4HANA migrations.

5. DealHub CPQ: best CPQ software with upsell and cross-sell features

DealHub CPQ is a quote-to-revenue platform for SaaS and B2B teams managing subscription, usage-based, and hybrid pricing structures. Its API-first architecture extends quoting to self-service, e-commerce, and partner-led channels alongside direct sales.

DealHub CPQ pros:

• Connected flow across quoting, approvals, and related revenue steps.
• Guided selling and workflow controls.
• Fit for teams consolidating revenue tooling.

DealHub CPQ cons:

• Engineered manufacturing configurations may need deeper constraint handling.
• Complex enterprise pricing models can push customization limits.
• Integration friction reported in multi-system ERP and billing environments.

6. Vendavo: best CPQ tool with real-time pricing updates

Vendavo is a commerce platform for manufacturers and distributors that ties CPQ to live pricing data, rebates, and analytics. Its Deal Price Optimizer ingests commodity indices and historical win data to surface pricing recommendations.

Vendavo pros:

• Pricing strategies guidance tied to margin and deal context.
• Fit for quoting-led manufacturers and distribution.
• Designed to react to market movement through pricing workflows.

Vendavo cons:

• Manufacturing- and distribution-first design limits fit for SaaS or services businesses.
• No public pricing makes the total cost harder to forecast.
• The front-end configuration leans toward analysts rather than sellers out of the box.

7. Zuora CPQ: best CPQ solution for subscription and recurring revenue models

Zuora CPQ is a configure, price, quote solution built for subscription businesses. It connects quoting to downstream billing, revenue recognition, and provisioning, with support for ramp deals, upgrades, downgrades, and renewals.

Zuora CPQ pros:

• Billing alignment with recurring revenue operations.
• Multi-year ramp contracts and other deal structures live on a single quote screen.
• Native Zuora Billing connection that automates provisioning, invoicing, and revenue allocation.

Zuora CPQ cons:

• Less suited for one-time sale environments with physical product complexity.
• Quote-based pricing with usage-tier overages makes cost curves harder to model.
• Finance reporting often requires additional Zuora Analytics tooling.

8. ServiceNow: best CPQ tool for automating sales, approval, and service workflows

ServiceNow runs configure, price, quote inside the Now Platform's Sales and Order Management suite, connecting guided configuration and dynamic pricing directly to service, fulfillment, and approval workflows. Its rules-based engine validates product and service bundles in real time, and AI-guided recommendations route quotes through the right approvers without leaving the platform.

ServiceNow pros:

• Native workflow automation links quoting to approvals, fulfillment, and service.
• Rules-based engine validates complex bundles across large catalogs.
• Guided selling and AI recommendations speed up configuration.

ServiceNow cons:

• Full value depends on running the Now Platform, adding lock-in risk.
• CPQ sits inside a broader suite, widening implementation scope.
• Limited public pricing makes cost forecasting harder.

9. HubSpot CPQ: best CPQ tool for small and mid-sized sales teams

HubSpot CPQ is a quoting tool built into Commerce Hub that brings configurable quoting, line items, and billing into the same workspace as deals and contacts. HubSpot’s Breeze AI generates quotes from negotiation context, and the Closing Agent chatbot answers buyer questions inside the provider’s interface.

HubSpot CPQ pros:

• Quoting, billing, and payments live in the same HubSpot workspace.
• Straightforward setup for HubSpot-first teams.
• Helpful when you want quote creation tied to CRM activity.

HubSpot CPQ cons:

• Less suited for deeply constrained configurations and BOM logic.
• Fit drops if HubSpot isn’t your primary CRM.
• Advanced commerce workflows may require higher-tier tooling.

10. PandaDoc CPQ: best CPQ solution for proposal-centric sales and document automation

PandaDoc CPQ is a configure-price-quote layer built within the provider’s document automation platform. It unifies quoting, proposals, approvals, and e-signature into one workflow, connecting CRM data to a signed contract without switching tools.

PandaDoc CPQ pros:

• CPQ, document workflow, and eSignature in one solution.
• Fit for proposal-led sales motions.
• Templates and content reuse reduce manual work.

PandaDoc CPQ cons:

• Configuration constraints may require more specialized CPQ software for manufacturing.
• Per-seat pricing scales cost significantly past 20 users.
• Late-stage edits can be process-heavy once you’ve sent the docs.

11. Experlogix CPQ: best CPQ tool for Microsoft Dynamics

Experlogix CPQ is a third-party configure, price, quote tool built to integrate with Microsoft Dynamics 365. It connects quoting to Dynamics 365 Finance and Supply Chain Management or Business Central, converting approved deals into sales orders with BOMs and pricing.

Experlogix CPQ pros:

• Native-feeling workflow inside Dynamics 365 Sales.
• Guided configuration and automated approvals in the same interface.
• Fit for teams with Dynamics at the center of the sales process.

Experlogix CPQ cons:

• Complex catalogs with many product variants require significant implementation time.
• Optimized for the Microsoft stack, limiting fit for Salesforce, SAP, or hybrid CRM environments.
• Configuration learning curve grows with engineering complexity and ERP entity count.

How to Evaluate Configure Price Quote Software: Key Features to Compare

According to Forrester, buyers today face 31 CPQ vendors that vary widely in size, industry focus, deployment models, and architecture. When choosing tools, prioritize solutions with these key capabilities:

See what to look for in your CPQ technology stack.

Choose Conga CPQ: The Best Scalable CPQ Platform for Global Use

Conga CPQ removes the back-and-forth that slows enterprise quoting. Reps configure valid solutions, apply the right pricing, and route approvals in one motion. Sales ops stops rebuilding quotes and fixing exceptions because the tool validates the deal before sending.

The Conga Advantage Platform then connects CPQ with CLM, pricing, and document automation to close the commerce chain.

That’s what you get from our CPQ:

• Faster quote assembly with guided configuration
• Cleaner handoffs to approvals and downstream systems
• Fewer rework loops caused by invalid bundles and inconsistent pricing

Talk to our sales team to see how Conga CPQ increases quote throughput and reduces rework.