SMART PRICE OPTIMIZATION SOFTWARE
Pricing made simple with Conga Smart Price Optimization
Deliver accurate, competitive pricing tailored to every account. Our AI-driven optimization adapts to market shifts, conquers complex scenarios, and generates precise, deal-ready prices you can trust.
AI-powered price optimization that adapts to market shifts and wins more deals
How does AI help us win more deals without sacrificing margins?
It tailors prices per account opportunity, boosting win rates while protecting profitability.
Our prices are inconsistent across channels. How do we fix it?
Centralize data and deliver real‑time, omnichannel prices at scale.
What proof is there that AI pricing drives measurable impact?
Customers report up to 20% revenue uplift and 5% margin improvement.
Market shifts and inflation outpace our updates. How can AI help?
AI adapts pricing to trends, demand, and cost changes in real time.
Price with precision and win more of the right business
Understand what drives buyer decisions and optimize every price with AI that analyzes demand, strategy, competition, and market shifts—so you can stay competitive, improve margins, and close more deals.
Smarter pricing
Use data to price with confidence
Make better pricing decisions with neural network‑based AI that brings every data point together—benchmarks, product details, win/loss history, and transaction patterns. It adapts in real time, boosts pricing accuracy and win‑rate probability, and ensures each offer reflects true customer value with explainable intelligence.
Market agility
Stay ahead of market shifts
Stay competitive and protect margins with pricing that adapts to real‑time market changes. AI-driven insights help you respond quickly to shifting demand, inflation, supply chain challenges, and evolving buyer expectations.
AI insights
Transparent, trusted AI
Get clear, visual insight into AI model performance and pricing accuracy. Transparent metrics help you understand recommendations, build trust, and make more confident pricing decisions.
Integrations
Connect your systems seamlessly
Easily sync pricing data across your existing systems. Integrate with ERPs, CRMs, CPQ platforms, eCommerce sites, and customer portals to ensure pricing stays accurate, consistent, and profit‑driven in every channel.
AI‑powered pricing optimization for consistent, omnichannel growth
Empower your pricing team with dynamic, market‑aware prices delivered in real time. Smart Price Optimization & Management unifies your pricing strategy across every channel with advanced AI, automated workflows, and the industry’s most robust price engine.
[Conga Price Optimization] delivers real-time, precise pricing for every product and customer combination. With nearly 20,000 SKUs and over 10,000 customers, managing this manually would be too slow and laborious. [Conga] does this for us.
Get in touch
Meet with a pricing and revenue professional who can walk you through the platform, answer your toughest questions, and discover how your business can unlock its full potential.
Price Optimization FAQs
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What is price optimization?
Price Optimization is an AI‑powered solution that helps businesses set competitive and profitable prices by analyzing customer behavior patterns, market trends, and demand shifts in real time.
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How can Price Optimization benefit my business?
Price optimization improves pricing accuracy, increases win rates, strengthens margins, and adapts to market changes—helping your teams stay competitive while driving consistent revenue growth.
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Who is Price Optimization designed for?
Price optimization is built for industries with complex pricing needs—such as manufacturing, distribution, high‑tech, and travel—where dynamic markets require intelligent, data‑driven pricing strategies.
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How does AI improve pricing decisions?
AI analyzes historical sales, market conditions, and customer behavior signals to predict the ideal price for each deal. This helps sales teams deliver competitive, data‑backed offers with confidence.
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What’s the difference between Smart Optimization and POM?
Smart Price Optimization focuses on generating optimal price recommendations. Price Optimization & Management (POM) includes optimization plus full lifecycle price management for end‑to‑end control.
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Does Smart Price Optimization support digital and negotiated sales?
Yes. It delivers AI‑driven pricing for both traditional negotiated deals and digital channels, including eCommerce sites, reseller portals, and distributor platforms.