Conga Named Top Leader in Nucleus Research’s 2022 CPQ Technology Value Matrix

3 min read

Company’s market-leading Configure, Price, Quote product recognized for expansive capabilities and latest series of enhancements, outpacing 14 industry vendors

BROOMFIELD, COLO. - November 17, 2022 - Conga, the global leader in Revenue Lifecycle Management solutions, today announced that Nucleus Research awarded the company with the top leader position in the 2022 CPQ Technology Value Matrix report, outpacing 14 other industry vendors. The annual assessment of Configure, Price, Quote (CPQ) technology from Nucleus Research, the leading provider of ROI-based analysis of technology services and solutions, ranked Conga as a leader due to its ability to empower users in nearly all industries to accelerate sales by configuring complex products and services with an intuitive, no-code rules engine. Conga also achieved top leader position after introducing a series of product updates and additions, highlighted by the launch of Conga CPQ APIs in the last year.

“A primary CPQ trend Nucleus identified over the last year was the increased emphasis organizations were placing on the integration between their CPQ and CRM solutions. As more organizations shift to viewing partners as extensions of their sales staff, the data captured across multiple touchpoints is vital to optimizing sales agreements,” said Cameron Marsh, Research Analyst with Nucleus Research. “Nucleus expects Conga’s launch of Conga CPQ APIs to significantly expand Conga’s addressable market, providing users with additional flexibility to address specific business needs by leveraging Conga’s now CRM-agnostic CPQ capabilities.”

Conga CPQ provides users a natively integrated user experience in Salesforce and boasts integration with several other platforms including Microsoft, SAP, and Oracle. Conga provides customers with a unified data model across multiple applications such as CPQ, Contract Lifecycle Management (CLM), digital commerce, and document generation to avoid out of sync data risks. Its unified data model also enables users to define a single set of rules for complex configuration and pricing across sales operations, partner portals, and self-service while avoiding the added stress of managing API connectivity across multiple channels.

Conga CPQ is the only product on the market known to process up to 10,000 lines in a single quote with sub-second response, with functionality that allows users to support bundled sales, recurring product sales, and usage-based sales. With Conga’s guided selling framework, users can generate quotes more accurately and efficiently by leveraging the solution’s recommendations for products, services, and bundles.

“Conga CPQ is built to deliver seamless buying experiences across all touch points for customers by eliminating manual processes and empowering better selling behaviors throughout the revenue lifecycle,” said Noel Goggin, CEO and Culture Leader at Conga. “Our top leader position in the Nucleus CPQ Technology Value Matrix underscores our steadfast commitment to working closely with our customers to create industry-leading solutions and services that result in smarter deals and drive higher revenue growth.”

In the past year, Conga introduced a series of product updates and additions, highlighted by the launch of Conga CPQ APIs. Conga’s CPQ APIs enable organizations to create self-service capabilities for guided configuration and contracted pricing that can be integrated with any B2B e-commerce site or partner portal. With one set of APIs on a unified data model, Conga CPQ API is CRM-agnostic, and the same catalog and pricing information can be utilized across the entire organization. Conga CPQ offers flexibility to add world-class CPQ capabilities to existing revenue operations through a phased approach at a pace that best supports an organization’s business needs.

For more details on Conga’s recognition in the Nucleus Research CPQ Technology Value Matrix 2022 report, visit

About Conga
Conga crushes complexity in an increasingly complex world. With our Revenue Lifecycle Management solution, we transform each company's unique complexities for order configuration, execution, fulfillment, and contract renewal processes with a unified data model that adapts to ever-changing business requirements and aligns the understanding and efforts of every team. Our approach is grounded in the Conga Way, a framework of entrepreneurial spirit and achieving together to champion our 11,000+ customers. We’re committed to our customers and to removing complexity in an increasingly complex world. Our solutions quickly adapt to changing business models so you can normalize your revenue management processes.

Conga has global operations across North America, Europe, and Asia. Learn more at or follow Conga on Twitter: @congahq.

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