Vaisala powers choice with the Conga Advantage Platform

Vaisala is a global leader in measurement instruments and intelligence. It equips customers with devices and data to improve resource efficiency, drive energy transformation, and care for the safety and well-being of people and societies worldwide. From industrial settings and weather to leading medical laboratories and even the surface of Mars, Vaisala provides the means to measure what matters—seeking out insights hidden in data and making the invisible, visible.  

Vaisala’s Chief Digital and Information Officer, Girish Agarwal, joined Conga’s Vice President of Customer Success, Christine Lavery, on stage at Conga Connection EMEA to share his experience with the Conga Advantage Platform. 

Background  

Vaisala has a complex business model spanning three distinct business areas, a global customer base, and multifaceted offerings that include products, projects, data, SaaS, and more. As the company sought to accelerate their business and respond to growing demand for self-service buying options, they were looking for a technology partner to support their robust eCommerce needs. 

Seeking more than an eCommerce vendor  

eCommerce is integral to the business strategy of all three business areas at Vaisala—and it supports the unique business goals of each division. While one business area is seeking rapid growth by selling more parts and services, another is seeking to maximize profitability through increased automation, and the third is committed to creating a touchless buying experience.
 

Vaisala knew that implementing a unified eCommerce solution would help to meet all these objectives, while also delivering a consistent, seamless customer experience. But the company had significant challenges to overcome, including performance issues, outdated processes, and security concerns—not to mention the complexity of migrating 21,000 users and 13 price lists across 129 countries.

Vaisala selected the Conga Advantage Platform and Conga Digital Commerce for their eCommerce needs. Conga’s cloud and API based digital commerce solution aligned well with Vaisala’s ambition. And after exploring their options, they believed Conga would be a strategic partner who would work side-by-side with them to manage their complex technology upgrade.

Implementation and results  

Vaisala was among the earliest adopters of the Conga Advantage Platform—a role they relish as a company of innovators and trailblazers. The Vaisala team has been instrumental in the technology’s ongoing development, sharing feedback to improve the product’s documentation and enhance the self-service delivery experience. 

Since implementing the Conga Advantage Platform, Vaisala has seen tangible improvement in three key areas:

1. Cost. By creating a more composable, drag-and-drop eCommerce experience, Vaisala has reduced their dependence on other systems and processes, leading to cost savings.  
2. Time to market. Implementing Conga solutions has helped to resolve performance and security issues, allowing Vaisala to enter new markets more quickly.  
3. Customer satisfaction. With the switch to Conga, the Vaisala team is more closely aligned with industry best practices—which has led to better customer satisfaction scores.