Walking Parallel Paths: The Customer Journey And Revenue Lifecycle
Walking Parallel Paths: The Customer Journey And Revenue Lifecycle
Conga Announces Partnership with PGA TOUR Golfer Seamus Power
3 min read
Revenue lifecycle management solutions leader welcomes Power as brand ambassador
BROOMFIELD, COLO. – JUNE 21, 2023 – Conga, the global leader in revenue lifecycle management solutions, today announced a partnership with PGA TOUR player, Seamus Power, currently ranked 39th in the Official World Golf Ranking. The sponsorship of Power—who recently captured the attention of the golf world at the 2023 Masters Tournament at Augusta National Golf Club with his dramatic back-to-back aces—will include the two-time PGA TOUR winner wearing the Conga logo on his apparel at select PGA TOUR events throughout the duration of the multi-year partnership.
“The opportunity to partner with an innovative brand like Conga is a great honor for me,” Power said. “Conga is highly regarded because of their core values of entrepreneurial spirit, achieving together, and championing people as agents of change to drive impact—principles that I strongly admire. I’m excited to represent Conga as a company, and I look forward to creating a winning partnership together.”
Power, 36, turned professional in 2011 after playing college golf at East Tennessee State University. After going pro, the Waterford, Ireland native played on various tours, including the Korn Ferry Tour, where he earned his PGA TOUR card for the 2016-2017 season. He recorded his first top-10 finish on the PGA TOUR in 2017 at the Barbasol Championship, where he tied for third. In 2021, Power recorded his first PGA TOUR win at the Barbasol Championship and went on to close the 2020-2021 season with four top-10 finishes. Power picked up his second PGA Tour victory earlier this season at the 2022 Butterfield Bermuda Championship. In 16 events this season, Power has recorded one win, three top-10 finishes, eight top-25 finishes, and is currently 13th on the FedEx Cup list.
“Seamus brings a winning attitude, a strong work ethic, and a genuine passion to our brand that aligns with the Conga Way,” said Noel Goggin, CEO and Culture Leader at Conga. “As an enduring star in the sport with a drive to succeed, we are thrilled to have Seamus represent Conga as a brand ambassador and look forward to working together as he continues to develop his career on the PGA TOUR.”
This sponsorship with Power marks Conga’s first formal partnership in golf. Throughout the multi-year relationship, Power will participate in Conga’s customer and partner events and marketing campaigns while serving as an ambassador for the brand.
To learn more about the partnership, visit https://conga.com/sponsors/seamus-power.
About Conga
With Conga’s revenue lifecycle management solutions, we transform each company's unique complexities for order configuration, execution, fulfillment, and contract renewal processes with a unified data model that adapts to ever-changing business requirements and aligns the understanding and efforts of every team. Our approach is grounded in the Conga Way, a framework of entrepreneurial spirit and achieving together to champion our 11,000+ customers. We’re committed to our customers and to removing complexity in an increasingly complex world. Our solutions quickly adapt to changing business models so you can normalize your revenue management processes.
Conga has global operations across North America, Europe, and Asia. Learn more at conga.com or follow Conga on Twitter: @congahq.
About PGA TOUR
By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide. The PGA TOUR, headquartered in Ponte Vedra Beach, Florida, co-sanctions tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada, Forme Tour and PGA TOUR Series-China. Members on the PGA TOUR represent the world’s best players, hailing from 29 countries and territories outside the United States (96 international members). Worldwide, PGA TOUR tournaments are broadcast to 216 countries and territories in 28 languages. Virtually all tournaments are organized as nonprofit organizations to maximize charitable giving, and to date, tournaments across all Tours have generated more than $3.2 billion. Fans can follow the PGA TOUR on PGATOUR.COM, the No. 1 site in golf, on the PGA TOUR app and on social media channels, including Facebook, Instagram (in English, Spanish and Korean), LinkedIn, Twitter, WeChat, Weibo, Toutiao, Douyin and LINE.
